Cover image for Shelf Life: Chronicles of a Cairo Bookseller

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Shelf Life: Chronicles of a Cairo Bookseller

Wassef, Nadia

Synopsis:

Starting an independent bookstore is no easy task, but doing so in modern Egypt had more than the usual obstacles, especially one opened by three women who had no business degrees or business plans but had a lot of moxie and drive. This all began in 2002, and business is thriving. As told by the chief instigator, Nadia Wassef, this book sparkles with vitality, humor, candor, and joy.


Reviews

  • Read review by: Sheryn Morris

    “Against all odds, we had proven to our doubters and detractors that a modern bookstore could survive in Egypt … Though Diwan was not a huge financial success, it was a moral victory, an experiment in marketing, and a mastery of the will.” These are the words of Nadia Wassef...

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