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Marketing 101


Wednesday, September 03, 2014


6:00pm to 7:45pm


Meeting Room A




Marketing 101
Presented by the PACE Business Development Center
Marketing 101 is about helping business owners and entrepreneurs understand the core elements of the marketing mix - your customer, your marketplace, your product or service - and how to effectively deliver the right message to your target audience at the appropriate time.  This program will provide an overview of how to refine your “brand” and message, then explore tactical solutions to reach your customers through effective advertising, public relations, grassroots programs, events, sales promotions and cause-related marketing campaigns. Q & A to follow program.
PACE is a non-profit community development organization founded in 1976 to address the employment and job training needs of the Pacific Asian Islander and low income communities in Los Angeles.  PACE Business Development Center offers a wide variety of programs and services for entrepreneurs and  business owners.
For more information, call 213.228.7110.  NO reservations needed.